2 September 2011

Overblown hyperbole of the day 2

In the big news story today about salt in bread an organisation called 'Consensus Action on Salt and Health' - conveniently contrived/shortened to Cash were quoted in almost all media.

Their campaign director Katharine Jenner said: "Most people wouldn't realise that bread contains so much salt, as it doesn't taste salty. It is scandalous that there is no labelling on fresh bread. Without it, how are we supposed to know where salt is hidden and cut our intake to less than 6g a day?"

No it's not scandalous, it's at most inconvenient.

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